VIDEO PRODUCTION
Let’s make your brand stand out in the noise
THE AVERAGE INTERNET USER CONSUMES ALMOST 30 HOURS OF CONTENT PER MONTH. ARE YOU GETTING IN ON THE MOVEMENT?
SHOULD YOU GET IN ON VIDEO MARKETING?
Blue Spark Media are experts in Video Content and Video Marketing who have a proven track record on various platforms such as YouTube, Facebook, Instagram, and TikTok.
In recent years, the growth of mobile has been the primary catalyst for change in digital advertising. However, it is undeniable that video is the next significant shift that businesses must adopt. With billions of views generated every month, Video Advertising is an excellent platform for sharing engaging video ads with potential customers.
Regardless of whether your target audience is B2B or B2C, Video Marketing remains one of the most powerful ways to sell products and services, connect with audiences through critical messaging, and ultimately drive conversions.
WHY VIDEO MARKETING?
It's a fact: 86% of marketers have reported that videos have effectively increased traffic to their website. The data speaks for itself.
Nowadays, video advertising is more accessible than ever before, providing businesses of all sizes with a cost-effective platform to engage with their audiences. With numerous options available, video advertising can target a hyper-relevant and specific audience, resulting in maximum reach and minimal budget wastage. Advertising on platforms such as YouTube or social media only requires payment when a user chooses to watch your ad for at least 30 seconds. This means that your ad spend is never wasted on users who are uninterested in your video!
VIDEO PLATFORMS WE SPECIALIZE IN
YouTube
YouTube has a massive global audience of 2.1 billion monthly active users, and this number continues to grow. By advertising on this platform, you can reach high-intent audiences, increase conversions, and boost your brand awareness.
Facebook, with over 1.6 billion users, is a powerful video marketing platform. However, mobile traffic is high, so it's essential to optimize your video content for mobile devices, including considering video duration, aspect ratios, and adding subtitles for accessibility.
Instagram's features such as IG Stories and IG Reels are gaining popularity in the social advertising market. Advertisers need to follow best practices to ensure that their video content is reaching the right audiences and achieving the desired results for their business or brand.
TickTok
TikTok is not just a platform for influencers and ring lights; it is also an excellent tool for video marketing. With new features like product feeds, TikTok's advertising potential is skyrocketing. Advertisers should understand their audience and target them at the right time to achieve maximum conversions.
LinkedIn, the world's largest professional networking site, is an excellent tool for B2B and lead generation. You can target your ads based on factors such as location, interests, job role, decision-making power, and more. The platform also offers in-platform Lead Forms and Lookalike Audiences for more effective targeting.
Medford, OR Based
(541) 301-6408